one of the commercials (the cheerio's one) has been running for a few weeks now in NYC/metro area. i thought it was nice.. its part of a continueing series of family's (and semi or not yet verbal kids being 'overlooked', making themselves known, and grabbing cheerio's (at first it, the kids were the stars.. (grandma using cheerio's as 'points on a map' and the kid 'eating cleaveland' --latter a dad holding a baby in his lap, but more concerned with the paper and his breakfast, and the infant reaching out and taking some of dad's cereal.. (and which point dad notices the kids.)

Language, is not the focus of the ad--i know a smattering of spanish, and could understand the cheerio commercial.

but you could use asians, and have them speaking chinese, and the commercial would still work.. Its family, together, and product.

i haven't seen the camry ad, but i suspect its somewhat the same.. fathers and son, and product.

every culture wants it's sons to do well..

my other obsession