Publicity stunts the latest trend in Bollywood
IANS [IndiaGlitz.com], Monday, July 18, 2005

Whether the Salman and Aishwarya controversy is a publicity gimmick or not may never be known but there is no doubt that Bollywood seems to be getting bolder with its publicity stunts.

Such stunts in Hollywood are a given. So much so that Tam Cruise's declaration of love for Kate Holmes was met with severe scepticism as both actors had films ready for release.

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If you've got a movie to flout
Cause a stir just before it comes out.
Bend down on one knee -
"Marry me, Katie!"
And the box office will soar, no doubt.

Bacall: Cruise is sick
By Richard Simpson, Daily Mail
2 August 2005

'It's inappropriate and vulgar and absolutely unacceptable to use your private life to sell anything commercially. I think it's kind of a sickness.'
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As far as Cruise's gushing over his engagement to 26-year-old Miss Holmes goes, Miss Bacall simply seems to be saying what everyone else is thinking.

The actor, who remained fiercely private throughout his 11-year marriage to Nicole Kidman, has been ridiculed for the energetic way in which he has used his relationship with Miss Holmes to win coverage for War Of The Worlds.

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