I found this a bit curious, though: For everyday wear, turned up Levi’s became de rigueur, often shrunk to size by being worn in the bath.
Huh? We used to buy new Wranglers or Levis for 5 or 6 bucks (and sometimes cheaper on sale...ah, those were the days!), and then wash 'em, bleach 'em, drag 'em through the dirt, and stomp on 'em to give 'em that "faded, lived-in" look. But wearing 'em in the bath? I don't think so! (I always wore Wranglers, BTW, jeans and jacket).
Yaha. You woulda been a rocker. Suits you! The idea was that since during the sixties the jeans were made of denim that hadn't been preshrunk, if you wore them in a warm (hot) bath they would shrink to figure-hugging tightness, which was part of the mod look. Very de rigeur. To some extent the hippy look - in Britain anyway - was a sartorial backlash against the mod look.
