Another, more palatable, name for generic these days is "store brand" -- as in "I got the store brand toilet paper instead of Charmin and saved $1.25." Speaking of medications, though, I notice that lately Tylenol has started printing on its packages of over-priced stuff that "the facility that manufactures Tylenol-brand pain reliever does not produce any other brand of pain reliever" (or something to that effect) to counter the argument that the generics are often made in the same factories as the name brand stuff. I agree with Dr. Bill -- it's all the same to my headache.