Reminds me of the story of the Hopi who drove his pickem truck down to the res store, parked in a cloud of dust, and told the proprietor that he needed some toilet paper. The storekeeper placed two rolls of TP on the counter, one a brand name and the other a generic.

The Hopi asked what the difference was, and was told that there wasn't any appreciable difference other than no brand name and a smaller price for the generic because there was no advertising overhead. The Indian bought the generic and departed, only to return two or three days later.

"Gus, you need to call that stuff John Wayne toilet paper," said the Indian.

"Why?" asked Gus.

"Because it's rough and it's tough and it don't take s--t offa no Indians."

TEd