There's no "glam" in "conglomerate" in the teen market:

Gillette tries to capture a whiff of teen market
Firm's brand name conspicuously absent
Boston Globe, August 7, 2005

Gillette Co. wants teenagers to believe that its new Tag body spray will make them babe magnets. What Gillette does not want them to know is that it makes the hip scent.

The company's name does not appear anywhere on the cans, which warn users that the body spray is ''uniquely designed to attract the ladies." Gillette's name is also missing from the television and magazine advertisements showing gaggles of women tackling Tag-wearing teens.

Fantasy sells as easy as pie
As long as it smells like pie in the sky.
A cologne's no gyp
If it makes you feel hip
Unless it's designed by some suit in a tie.

http://snipurl.com/grzf