"When everyone knows good as good, this is not good." Tao Te Ching, Cleary translation.

It seems to be a natural trend.

Irony:

Tie-dyed at the mall.

Deadhead stickers on Cadillacs.

Nirvana wins a Grammy.

The hip-hop look in the suburbs.

'Cool' is nothing but a target market.

Cool, desublimated.