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Previous Thread Next Thread Print Thread I need help again... #84367 10/23/2002 11:01 AM Joined: Oct 2002 Posts: 11 inuodie stranger inuodie stranger Joined: Oct 2002 Posts: 11 What is the word for a smaller headline under the main headline of a newspaper article? For instance, in the following (dumb) example, what is "Witnesses Blame Driver" called? FIVE DEAD IN BUS CRASH Witnesses Blame Driver Copy Link to Clipboard Share Post on Facebook Share Post on Twitter Re: I need help again... #84368 10/23/2002 11:24 AM Joined: Dec 2000 Posts: 1,055 Berlin belligerentyouth old hand belligerentyouth old hand Joined: Dec 2000 Posts: 1,055 Berlin I'd say a 'subheading' is the best word (also known as a 'subhead'). Although 'subtitle' is, to my knowledge, also correct and most logical, people tend to reserve it for referring to printed translations (e.g. of films). Copy Link to Clipboard Share Post on Facebook Share Post on Twitter Re: I need help again... #84369 10/23/2002 12:02 PM Joined: Mar 2000 Posts: 6,511 lower upstate New York AnnaStrophic Carpal Tunnel AnnaStrophic Carpal Tunnel Joined: Mar 2000 Posts: 6,511 lower upstate New York Yep, "subhead." Copy Link to Clipboard Share Post on Facebook Share Post on Twitter Re: I need help again... #84370 10/23/2002 2:16 PM Joined: Jan 2002 Posts: 320 Sarasota, Florida, US slithy toves enthusiast slithy toves enthusiast Joined: Jan 2002 Posts: 320 Sarasota, Florida, US A related issue: A news item that requires the reader to wade through two or three paragraphs of "human interest" stuff before getting to the story itself. A headline, for example, that reads: THREE DEAD IN FREAK ACCIDENT will be followed by a story beginning, "Little did Joe Blow realize when leaving his suburban ranch Tuesday morning that he would..." And on and on. It's my firm belief that news items should start right out with the who/what/when/where details. Reminds me of the network TV ploy, "Where is your tax money really going? Details after these messages about bad breath." Does this have something to do with the perceived attention span of the reader/viewer? And what is this device called? A grabber? Copy Link to Clipboard Share Post on Facebook Share Post on Twitter Re: I need help again... #84371 10/23/2002 2:37 PM Joined: Mar 2002 Posts: 1,692 UK dxb Pooh-Bah dxb Pooh-Bah Joined: Mar 2002 Posts: 1,692 UK I have heard it called the hook. Which seems pretty descriptive. Copy Link to Clipboard Share Post on Facebook Share Post on Twitter Re: I need help again... #84372 10/23/2002 3:34 PM Joined: Mar 2000 Posts: 6,511 lower upstate New York AnnaStrophic Carpal Tunnel AnnaStrophic Carpal Tunnel Joined: Mar 2000 Posts: 6,511 lower upstate New York Back when I was in the biz, we called it a "back-in lead." The hook is the immediate news development that you hang a story from. Copy Link to Clipboard Share Post on Facebook Share Post on Twitter Moderated by  Jackie  Hop To General Topics ------  Information and announcements  Q&A about words  Wordplay and fun  Words and languages in schools  Miscellany  Weekly Themes  Looking for (writers, speakers,... (Old) Weekly themes. (have been... ------  Words from medicine  Beheading words  Meta-words  Words from classical mythology  Animal Safari  Words with unusual etymologies  Eponyms or words derived from p...  Loanwords from German  English as a global language Print Thread Switch to Threaded Mode Show Likes Link Copied to Clipboard View Profile Private Message Follow User Forum Posts Like Summary View Profile Private Message Follow User Forum Posts Like Summary View Profile Private Message Follow User Forum Posts Like Summary View Profile Private Message Follow User Forum Posts Like Summary View Profile Private Message Follow User Forum Posts Like Summary View Profile Private Message Follow User Forum Posts Like Summary

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