A.Word.A.Day		About Us | What's New | Search | Site Map | Contact Us

Home Today's Word Yesterday's Word Archives FAQ

Discuss Email this Feedback RSS/XML Permalink A.Word.A.Day--nocebo This week's theme: lesser-known counterparts of common words. nocebo (no-SEE-bo) noun A substance producing harmful effects in someone because it is believed to be harmful, but which in reality is harmless. [From Latin nocebo (I will harm), from nocere (to harm). Modeled after placebo (I will please).] An article with many interesting examples of nocebo effect. -Anu Garg (words at wordsmith.org) "Both groups who received nocebos showed elevated levels of the stress hormone cortisol in their blood." James Morgan; Is Your Pain a Trick of the Mind? The Herald (Glasgow, UK); Jan 12, 2007. X-Bonus I would rather try to persuade a man to go along, because once I have persuaded him he will stick. If I scare him, he will stay just as long as he is scared, and then he is gone. -Dwight D. Eisenhower, U.S. general and 34th president (1890-1969)

Subscribe: Sign up to receive A.Word.A.Day in your mailbox every day. "The most welcomed, most enduring piece of daily mass e-mail in cyberspace." -The New York Times Sponsored by: Give the Gift of Words Share the magic of words. Send a gift subscription of A.Word.A.Day. Anu on Words: Writer Magazine SF Gate SF Gate Globe & Mail Interact: Bulletin board Wordsmith Talk Moderated Chat Wordsmith Chat Readers' Voice AWADmail