re:am I alone in this (maybe I am)? I also baffled him when asking if I wanted "Swiss cheese" by asking precisely which kind of Swiss cheese he was referring to (Emmental, Gruyere, Raclette ...

Swiss cheese is the cheese with the holes in it.. gruyere is always processed, shaped into wedges, wrapped in tin foil, and sold in little (3 to 4 inch) wheels. Swiss Knight is the most common brand. you eat it as snack with crackers. raclette is read about in recipes, its supposed to be used for fondue. but no one really make fondue. you eat it at ski lodge, love it, and some one buys you a fondue pot as a result. the fondue pot collects dust, and is eventually sold at a garage sale, to some one who has just come back from a ski trip, where they had fondue at the lodge.