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the LEGO® Stance:
Using the LEGO brand name
Please help us to protect our brand name:
• The LEGO brand name should always be written in capital letters
• LEGO must never be used as a generic term or in the plural or as a possessive pronoun, e.g. “LEGO’s”.
• When the LEGO brand name is used as part of a noun, it must never appear on its own. It should always be accompanied by a noun. For example, LEGO set, LEGO products, LEGO Group, LEGO play materials, LEGO bricks, LEGO universe, etc.
• The first time the LEGO brand name appears it must be accompanied by the Registered symbol ®.
Thank you for helping us!
[primary color added]
for me, then, saying "let's play (with our) LEGO" is as equally proscribed as saying "let's play (with our) Legos". according to the LEGO Lawyers.
-joe (lex estn't lux) friday
edit: can you find the inconsistencies in the LEGO legal statement? (there seem to be at least two)
Last edited by tsuwm; 04/16/08 06:40 PM.
Entire Thread Subject Posted By Posted Legos Doc 04/14/08 08:50 AM Re: Legos Faldage 04/14/08 10:46 AM Re: Legos The Pook 04/14/08 11:20 AM Re: Legos latishya 04/14/08 12:31 PM Re: Legos zmjezhd 04/14/08 01:37 PM Re: Legos BranShea 04/14/08 02:48 PM Re: Legos Faldage 04/14/08 10:55 PM Re: Legos tsuwm 04/14/08 11:11 PM Re: Legos The Pook 04/15/08 12:05 AM Re: Legos Buffalo Shrdlu 04/15/08 01:21 AM Re: Legos The Pook 04/15/08 01:43 AM Re: Legos olly 04/15/08 02:09 AM Re: Legos Jackie 04/15/08 02:38 AM Re: Legos The Pook 04/15/08 03:16 AM Re: Legos tsuwm 04/15/08 03:37 AM Re: Legos twosleepy 04/15/08 01:38 AM Re: Legos The Pook 04/15/08 02:00 AM Re: Legos twosleepy 04/15/08 03:06 AM Re: Legos BranShea 04/15/08 07:41 AM Re: Legos The Pook 04/15/08 08:43 AM Re: Legos Faldage 04/15/08 10:28 AM Re: Legos Myridon 04/15/08 05:54 PM Re: Legos zmjezhd 04/15/08 12:20 PM Re: Legos The Pook 04/15/08 01:11 PM Re: Legos Buffalo Shrdlu 04/15/08 01:19 PM Re: Legos The Pook 04/16/08 01:03 AM Re: Legos zmjezhd 04/16/08 12:02 AM Re: Legos Myridon 04/16/08 03:56 PM Re: Legos zmjezhd 04/16/08 06:32 PM Re: Legos The Pook 04/17/08 01:46 AM Re: Legos Faldage 04/17/08 01:55 AM Re: Legos The Pook 04/17/08 10:05 AM Re: Legos BranShea 04/16/08 07:28 AM Re: Legos The Pook 04/16/08 08:58 AM Re: Legos Faldage 04/16/08 10:54 AM Re: Legos zmjezhd 04/16/08 01:50 PM Re: Legos tsuwm 04/16/08 02:35 PM Re: Legos BranShea 04/16/08 05:02 PM
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