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Previous Thread Next Thread Print Thread Page 2 of 2 1 2 Re: Billings Gate #134899 11/13/04 03:26 PM Joined: Jan 2004 Posts: 1,475 California J jheem veteran jheem veteran J Joined: Jan 2004 Posts: 1,475 California they're too busy plugging security holes... Didja mean digging? Copy Link to Clipboard Share Post on Facebook Share Post on Twitter Re: A blow to the advertising industry #134900 11/13/04 05:07 PM Joined: Oct 2001 Posts: 1,385 P plutarch veteran plutarch veteran P Joined: Oct 2001 Posts: 1,385 The "Get Brain" photo in this news report can be blown up to reveal that that is not a carrot pointing at her open mouth but her own thumb. Is the advertiser thumbing their nose at the establishment? If so, kids are gonna luv this ad. The more 'scandalized' the response, the more they are gonna love it. From the advertiser's point of view, this is as good as it gets. Buzz in the street ["street cred"] and horrified headlines gratis in the straight media. Who ever heard of "Akademiks" before? Who hasn't heard of them now? http://www.gothamist.com/archives/2004/11/05/street_slang_update_brain_doesnt_mean_smart.php Copy Link to Clipboard Share Post on Facebook Share Post on Twitter Judo Marketing #134901 11/14/04 11:21 AM Joined: Oct 2001 Posts: 1,385 P plutarch veteran plutarch veteran P Joined: Oct 2001 Posts: 1,385 The establishment doesn't think much of "Akademiks", but the establishment isn't buying their stuff, dude. An establishment sneer is like the Good Housekeeping Seal of Approval. This is far more effective than "guerrilla marketing". It's Jiu Jitsu marketing*. * Jiu Jitsu marketing - a marketing campaign designed to win converts with anti-establishment consumers, in particular, teenagers, by subverting the establishment into using its own media weight against its own interests. Copy Link to Clipboard Share Post on Facebook Share Post on Twitter Bibliatio #134902 11/14/04 11:52 AM Joined: Oct 2001 Posts: 1,385 P plutarch veteran plutarch veteran P Joined: Oct 2001 Posts: 1,385 Whether we like it or not, friends [and if we don't like it, so much the better ] from now on a "bookhead" is someone who "gets brain" in a Library. What could be more bibliatio than that! Copy Link to Clipboard Share Post on Facebook Share Post on Twitter Re: Bibliatio #134903 11/14/04 12:12 PM Joined: Oct 2001 Posts: 1,385 P plutarch veteran plutarch veteran P Joined: Oct 2001 Posts: 1,385 This is more of "A blow to the advertising industry" than we know. The harder we blow, the more trouble we sow. Copy Link to Clipboard Share Post on Facebook Share Post on Twitter Page 2 of 2 1 2 Moderated by  Jackie  Hop To General Topics ------  Information and announcements  Q&A about words  Wordplay and fun  Words and languages in schools  Miscellany  Weekly Themes  Looking for (writers, speakers,... (Old) Weekly themes. (have been... ------  Words from medicine  Beheading words  Meta-words  Words from classical mythology  Animal Safari  Words with unusual etymologies  Eponyms or words derived from p...  Loanwords from German  English as a global language Print Thread Switch to Threaded Mode Show Likes Link Copied to Clipboard View Profile Private Message Website Follow User Forum Posts Like Summary View Profile Private Message Follow User Forum Posts Like Summary View Profile Private Message Follow User Forum Posts Like Summary View Profile Private Message Follow User Forum Posts Like Summary View Profile Private Message Follow User Forum Posts Like Summary Forum Statistics Forums16 Topics13,913 Posts229,334 Members9,182 Most Online3,341 Dec 9th, 2011 Newest Members Ineffable, ddrinnan, TRIALNERRA, befuddledmind, KILL_YOUR_SUV 9,182 Registered Users Who's Online Now 0 members (), 752 guests, and 1 robot. Key: Admin, Global Mod, Mod Top Posters(30 Days) wofahulicodoc 33 A C Bowden 17 ddrinnan 1 Top Posters wwh 13,858 Faldage 13,803 Jackie 11,613 wofahulicodoc 10,543 tsuwm 10,542 LukeJavan8 9,916 Buffalo Shrdlu 7,210 AnnaStrophic 6,511 Wordwind 6,296 of troy 5,400

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