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Another post got me thinking on this one, how many ad slogans do we carry around with us? How much precious grey matter is being taken up with the words to the milk song and similar. Here are a few that spring to mind immediately
beanz meanz heinz
get a life, get a dishwasher ( British Gas , I don't know why, it was in the eighties and I was very small)
only smarties have the answer
in't milk brilliant
a mars a day helps you work rest and play
the car in front is a toyota
everything we do is driven by you ( Ford)
new thinking new drinking ( Fruit Shoots)
you know when you've been tangoed ( Tango)
the stars will always shine the birds will always sing as long as there is thirst there's always the real thing ( Coke)
image is nothing thirst is everything ( Sprite)
just do it ( Nike)
only the crumbliest flakiest chocolate tastes like chocolate never tasted before ( Flake)
give the dog a phone ( Churchill)
konica colours are calling me
the worlds favourite airline ( BA)
ask frank ( drugs advice for kids)
bellys gonna get ya bellys gonna get ya BELLY BELLY BELL-EY BELLY BELLY BELL-EY (Addidas)
it's cool for cats(milk)
Accrington Stanley, who the ell are they? exactly! (milk again)
taste the rainbow ( Skittles)
good things come to those who ...wait ( Guinness)
that took about five minutes, and I know there are a hundred more in there, i wonder why some stick and some don't Looking over that list there is an awful lot of junk food, and long running adverts tha haven't switched their slogan for probably my whole life. A few of them are from good adverts, the ones that catch your attention or make you smile ( addidas, smarties, tango, milk and guinness) the rest of them are pretty dire corporate power chord fests. I think it is the relentlessness of the message rather than the quality of the pitch that got them up there. Erm, I'm no quie sure what my point is if any, i would be interested to see what five minutes of your time throws up i spose. i have to stop typing now cos the t on my keyboard is going and it's driving me insane.
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I think it is the relentlessness of the message rather than the quality of the pitch that got them up there.
I'd like to suggest that it is the quality of the pitch, specifically, the double entendre, which got most of them up there.
When we literally 'think twice' about a slogan we hear for the first time, we are more likely to remember it than if it made no first impression at all.
As you have said, some undistinguished slogans ("pretty dire corporate power chord fests") can be drilled into us if we are exposed to them often enough, but, dollar for dollar, wit delivers more punch than ubiquity any day of the week.
Of course, ubiquity works. We will remember a slogan even if we have grown to hate it.
When presented with an impulse decision, we will buy what we 'know' even if it ought to be against our better judgment. If it weren't so, advertisers wouldn't try to 'subvert' us.
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interestingly(I guess  ), is that I recognized only two of the slogans you used: Nike and Skittles... it will be fun to see which worldwide slogans emerge. I think I just became a pooh-bah...!
formerly known as etaoin...
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Do you know the secret handshake? 
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sorry, I need to run, thundering here... but can you teach it to me when I get back? 
formerly known as etaoin...
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looking good for your money ( Scottish Widows) who gives you extra, who, who who, who ( not sure) the man from ( Delmonte) go to work on an egg more reasons to shop at morrisons St Helens glass has the class you can do it when you B&Q it ba ba ba ba babybel oh babybe-e-el, one taste will tell, try the little cheese, da da da da da please some things are priceless, for everything else there's mastercard hands that do dishes can be soft as your face with mild green fairy liquid and on and on and on and ariston you do the shake and vac and put the freshness back it's good to talk (bt) i feel like chicken tonight like chicken tonight loreal, because i'm worth it maybe she's born with it maybe it's maybelline that's my johnsons baby, yes sir, don't mean maybe, that's my, that's my johnsons baby oil if you like a lot of chocolate on your biscuit join our club melt in your mouth not in your hand ( m&m's) ppppppick up a penguin why take two bottles into the shower when you can wash and go the smashing orangey bit ( jaffa cakes) mr soft, why is the world in which you live so very strange, mr so-o-oft why is your world so very soft and rearranged ( softmints) one tictac is only two calories you're never alone with a strand there is another way ( NatWest bank) hoots mon thus joose loose aboot this hoose ( fruit pastilles) made with girders ( irn bru) the future's bright, the future's orange ( orange) (song)got to get myself connected(/song) Nokia, connecting people ( mobile phone) It's time to live unlimited ( Ikea) You know where to come ( Comet- electrical shop) that'll be the Daewoo It's an armadillo ( Dime bar) The best a man can get ( Gillette) Evian, live young mum's gone to Iceland ( frozen food shop) Aaaah, Bisto ( gravy) have a break, have a KitKat Hovis, bakers born and bred Yorkshire tea, like tea used to be Lilt, the totally tropical taste drink Australian think Australian ( fosters lager) Australians wouldn't give a four x for anything else ( Castlemaine XXXX lager) Australians are four x-ing everywhere ( same again) What a refreshing change ( Woodpecker cider) everyones bingoing mad ( Gala Bingo) we only let you drink it when it's ready ( Grolsch lager) Schtop schtop, this blue movie isn't ready yet, where is your moustache and why are you fixing the fridge ( Grolsch again) pant pant, my god i am scaring myself, i have to got to bed and spend a month as far away from commercial communications as possible. the worst thing is i'm sure i's think of a million more if I sat here for long enough or just surfed a few companies sites or something. I'm so unsettled i'd even go so far as to type, ecky thump, and that i don't do lightly. Anyway, have a pop with some slogans or what have you, lets see if we can't claw something cerebral from this compost of consumerism that is my long term memory.
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There, there, dody. Get it all out, you'll feel so much better 
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i'd even go so far as to type, ecky thump
ecky thump?
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some things are priceless, for everything else there's mastercard
i feel like chicken tonight like chicken tonight
loreal, because i'm worth it
maybe she's born with it maybe it's maybelline
The best a man can get ( Gillette)
these I've heard of.
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Smartie people are happy people, they smile all the time
We're with the Woolwich
Heineken reaches the ---s other beers cannot reach
Put a tiger in your tank
And all because the lady loves Milk Tray
Siapa takut?
Bingley
Bingley
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Put a tiger in your tankyup. any other US'ns gonna chime in here?
formerly known as etaoin...
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>any other US'ns gonna chime in here?
okay..
>I recognized only two of the slogans you used: Nike and Skittles...
you really didn't recognize The Real Thing?!
(but to treat your comment more seriously, maybe we all suffer from Jingle Rot®.)
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well, I didn't recognize that particular version of the jingle. maybe if it was "I'd like to teach the world to sing..." and actually, now that I re-read the first list, I see the Sprite line I know... Jingle Rot®are you sure that's not Jingle Rote?
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"I'd like to teach the world to sing..."
"…gimme a Coke® and six billion straws."
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Hi, etapooh! Let Hertz put you in the driver's seat. We're number 2, we try harder! (Avis) Try it, you'll like it! That's a speecy meetsaball! I think I ate the whoooooole thing. Plop, plop! Fizz, fizz! Oh, what a relief it is! (last 4 all Alka-Seltzer, must be more) Double your pleasure, double your fun, with Doublemint, Doublemint, Doublemint gum. The king of beers. (Budweiser) The Teaberry Shuffle. (this was actually a physical dance bit they had the whole nation doing over chewing gum...cute. ) Once in the morning does it! (Scope mouthwash) How do you handle a hungry man?...the man handlers! (Campbell's Chunky Soup) I love you, man! Yes I did! What'suuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuup!!??? Don't squeeze the Charmin! (prolly one of the all-time best) Baseball and Ballentine, baseball and Ballentine, it's a combination you can't beat! (There he goes! he's out!) Baseabll and Ballentine, baseball and Ballentine...it's a new sensation, all across the nation...Baseball and Ballentine beer! Brylcreem, a little dab'll do ya! I love New York! Faldage, AnnaS, ot...shame, shame for missing this one See the USA in your Chevrolet! Sorry, Charlie! (Starkist tuna) Is Castro convertible? (Castro furniture, primarily fold-out couches) And my vote for the all-time best promo slogan since it instantly became a part of the language: "I just won the Super Bowl, and now I'm going to Disney World! (and how 'bout campaign slogans , since they're strictly "Madison Avenue" as well?) Nixon Nixon's the one! Now more than ever. George McGovern Come home America. LBJ All the way with LBJ.
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I think I ate the whoooooole thing.
I can't believe you blew this one, Juan.
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I can't believe you blew this one, Juan.
Soooo...what's the correction, please?
And I think the Doublemint jingle was "...with double good, double good, Doublemint gum."
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the correction, please?Would you believe: "I can't believe I ate the whooooole thing!"
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In your heart you know he's right.
Vote for Barry Goldwater.
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And, the, of course, there were the at-one-time-ubiquitous cigarette ads: Come to where the flavor is, come to Marlboro Country. Winston tastes good like a cigarette should. Come all the way up to Kool. You've come a long way, baby! (Virginia Slims, marketing to the then-new feminist contingent) Call for Philllllllip Morrrrrrrrris! I'd walk a mile for a Camel! (George Carlin used to joke that this one "sounds a little kinky to me." ) A silly millimeter longer! (the first 101 cig, Benson & hedges I think) Salem...the taste of Springtime! And, IMO, the alltime winner: I'd rather fight than switch! (Tarryton...with all the Tarryton smokers pictured with a black eye. This was the brand I started on at the advanced age of 12 1/2...must've been the ads, I guess) Food: Everybody doesn't like something, but nobody doesn't like Sarah Lee! "Oh, I wish I were an Oscar Meyer Weiner, That is what I'd truly like to be, 'Cause if I were an Oscar Meyer Weiner, Everyone would be in love with me!" Good to the last drop. [Maxwell House Coffee] Chock Full'O'Nuts is that heavenly coffee. Alexé Jenté [sp consuelo?] Rice'A'Roni, the San Francisco treat! Toys: Jumpin' Jiminey! It's by Eminee! (Take it, Faldo!... )
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T'anks, nancyk! I can't believe I blew "I can't believe I ate the whooooole thing!"
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My bologna has a first name,
its O-S-C-A-R
My bologna has a second name,
its M-E-Y-E-R
I love to have it every day,
because Oscar Meyer has a way
With B-O-L-O-G-N-A!
--- - - - - - - - - - - - - --
and another commercial song..
Does your shoe have a boy inside?
Does it have a dog there too?
Well the boy is Buster Brown,
and the dog is Tige his friend,
and they are really just a picture,
but its fun to play pretend.
So look, look, look
in your telephone book
for a store that sells a shoe,
with picture of a A boy and dog inside,
and foot in side a shoe!
(this might be missing a line or two... but its close)
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Hi, etapooh!howdy, wonny-kins! now most of these I recognize! only a couple were unfamiliar: the Ballentine Beer(I know the beer, just not the ad), and Castro furniture(local brand?) oh, and the Alexe thing and Jumpin' Jiminy. more local? for campaign slogans how about: I like Ike. (before my time, but I still know it)
formerly known as etaoin...
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Ballentine Beer was the sponsor of the New York Yankees in the early 60's.
The Castro ad was in the NY market, mebbe regional...of troy?
more beer:
Schaeffer is the one beer to have when you're having more than one.
And now comes Miller Time.
When you're out of Schlitz, you're out of beer.
It's Miller Time.
This Bud's for you.
When you say Budweiser, you've said it all.
Miller, the champaigne of bottled beers.
more food:
Snap! Crackle! 'n' Pop! (Kellogg's Rice Crispies)
Can't get enough of that Sugar Crisp, Sugar crisp, Sugar Crisp...
Cuckoo for Cocoa Puffs! Cuckoo for Cocoa Puffs!
Nestle's makes the very best...chocolate. (dog sez chocolate and then clamps his jowls shut)
McAds:
You deserve a break today...at Mc
Have it your way...at Mc
(there's a bunch more they've used over the years)
military recruitment:
Be all you can be.
A few good men.
The few, the ready, the Marines. (?)
misc.:
Fly the friendly skies of United.
Only you can prevent forest fires.
"No more greasy kid stuff." -- Vaseline (Hair Oil, that is)
Flick your Bic!
You can trust your car to the man with the Star. (Texaco)
Look, ma! No cavities! --Crest Toothpaste
I want a Clark Bar!
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Help! I've fallen and I can't get up!
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It floats!
--Ivory Soap
Bet'cha can't eat just one!
--Lay's Potato Chips
M&Ms melt in your mouth, not in your hands.
The Breakfast of Champions
--Wheaties
Let your fingers do the walking.
--The Yellow Pages (US telephone books)
The Uncola
--7-Up
7-Up your thirst away!
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Winston tastes good like a cigarette should.
What do you want, good grammar or good taste?
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Everything's better with Blue Bonnet on it.
Ruffles have ridges. (rolling the r's)
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Going slightly off topic - it never happened here before - Just yesterday on some TV morning program they listed the 10 songs most people have trouble keeping out of their heads! NOTE : those asked were an average age of 23 which may have had something to do with the selections!
10. It's A Small World After All - Disney
9. The Lion Sleeps Tonight (a weem a way)
8. Whoop There It Is!
7 YMCA
6. Mission Impossible theme
5. Kit Kat Bar - theme song
4. We Will, We Will Rock You
3. Who Let The Dogs Out
2. (I Want) My Baby Back Ribs -0fast food theme song
1 - Whatever tune keeps running through your mind!
Now as to slogans :
If you haven't looked at a Ford lately -look again.
Betcha' can't eat just one (potato chips aka crisps)
Plop Plop Fizz Fizz - OH! what a relief it is - Alka Seltzer
We Are Looking For A Few Good Men - US Marine Corps posters.
(Naughty me wrote under the slogan "Look on any Air Force Base!" Heh Heh Heh Heh.)
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Three of those songs I don't even *know.
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10. It's A Small World After All - Disney
9. The Lion Sleeps Tonight (a weem a way)
8. Whoop There It Is!
7 YMCA
6. Mission Impossible theme
5. Kit Kat Bar - theme song
4. We Will, We Will Rock You
3. Who Let The Dogs Out
2. (I Want) My Baby Back Ribs -0fast food theme song
1 - Whatever tune keeps running through your mind!Gee, thanks, Wow. Now I'm gonna have earworms for days.  Hey, does anyone remember that Burger King "chant" on how to put together a Whopper?
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Burger King "chant" on how to put together a Whopper?no, but I remember how to put together a Big Mac: two all-beef patties, special sauce, lettuce, cheese, pickles, onions, on a sesame seed bun.
formerly known as etaoin...
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OK, wise guy. Kudos to you for having your finger on the pulse of American pop culture. Now do it in vulgar Latin.
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actually, the process of typing it out nearly made me forget the whole thing... and any Latin I would try to write would end up being pretty vulgar anyway... tuo beafus patticus,,,
formerly known as etaoin...
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Latin I would try to write would end up being pretty vulgar anyway
Or: McBarfus greasius.
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In reply to:
The Uncola
--7-Up
7-Up your thirst away!
Which reminds me of one of the great unused slogans:
the drink with a 7 on it and U P after.
It's up there in my memory with Scottish Highland and Islands Television, called Grampian TV when sanity unfortunately prevailed.
Bingley
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Hey, Faldo!... How'd'ja like a nice Hawaiian Punch?
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99 44/100% pure - another Ivory soap line
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and for Canucks only
Rrrroll up the rrrrim to win. Tim Hortons contest
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FYI: Tim Horton now has outlets in upstate NY and MI..
even i have had tim bits!
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"Me mam is down the bingo / And the old man's out of town / They said that I could party so I called my mates around / I spot a little diamond in the corner on her own / The lads all tried it on but end up with their fuses blown / So then she eyes me bottle in a way that I condone / So while the parties raving I stepped in with some old chat / and let her (?) my pint of milk because its cool for cats/ COOL FOR CATS". milk ad 1991, I was eight or nine when his was on telly so the lyrics may be slightly different but i suspect not somehow  . do you know what the most insidious side effect of these ads that change the lyrics to a popular song is? whenever you hear the original song, the ad pops up in your head. Poor me ( Israelites) will always be "Oh-oh, Vitalite" to me, and Don't worry be happy will always go in my mind " If you're all twisted up with nervous tension/ about choosing your ideal pension/ don't worry/ be happy". I thnk this only really works if you hear the ad before you hear the original which means you are probably a child. it scares me to think how much adverts shape a childs world view. I know that my speech patterns and thought processes have been moulded in some way by a man in red braces whos job is thinking up new and exciting ways to sell pension plans. Since thinking about this more I have noticed that friends of mine who are of a similar age to me are much more likely to use soundbites and ad jargon to describe a new thing than older friends. "I found this great new website today. you trade celebrities online in a stockmarket, the more news coverage they get, the higher their dividend is. the higher the share price goes, the more money you make. you can even enter the weekly competition, the best trader wins £100! check it out, we're all hooked. http:// http://www.bbc.co.uk/celebdaq/" what do you reckon, advert or genuine email, sadly, this is how I communicate with my friends, ooh it's a crazy world and no mistake, do you reckon all countries should ban advertising to the under twelves like Sweden or do you think there are positive aspects to this perpetual bombardment (like an ability to communicate in a concise and upbeat manner perhaps)
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7-up - "You like it, it likes you"
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Joined: Mar 2000
Posts: 11,613
Carpal Tunnel
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Carpal Tunnel
Joined: Mar 2000
Posts: 11,613 |
7up--Has anybody tried that new drink: dnL?
Dody, your 4th. link made my screen go wide.
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Joined: Apr 2002
Posts: 475
addict
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OP
addict
Joined: Apr 2002
Posts: 475 |
Dody.your 4th. link made my screen go wide.sorry Jacks, is that better?
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Joined: Mar 2000
Posts: 11,613
Carpal Tunnel
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Carpal Tunnel
Joined: Mar 2000
Posts: 11,613 |
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Joined: Jun 2001
Posts: 2,636
Carpal Tunnel
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Carpal Tunnel
Joined: Jun 2001
Posts: 2,636 |
Haven't tried the 7-UP, but I did try the new Sprite. Ewwwwwwwwwwwww! Bleeech! Bleeech! Patoooi!
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Joined: Mar 2001
Posts: 4,189
Carpal Tunnel
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Carpal Tunnel
Joined: Mar 2001
Posts: 4,189 |
"From the valley of the Jolly (ho!ho!ho!) Green Giant!"
couldn't leave this one out when I realized we'd missed it
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Joined: May 2000
Posts: 24
stranger
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stranger
Joined: May 2000
Posts: 24 |
Hold the pickles, hold the lettuce
Special orders don't upset us
All we ask is that you let us
Serve it your way.
Have it your way, have it your way
Have it your way at Burger King.
Talk about an earworm! I'll be humming that jingle all day.
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Joined: Mar 2000
Posts: 6,511
Carpal Tunnel
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Carpal Tunnel
Joined: Mar 2000
Posts: 6,511 |
Beanie! Yikes®! you just unearthed a long-buried memory: when I was studying music in the 70s, my project was to write a theme and variations. I took that jingle as the theme, and wrote variations in Haydnesque style. Talk about your earworms... Thanks for the memories....
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Joined: Dec 2000
Posts: 13,803
Carpal Tunnel
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Carpal Tunnel
Joined: Dec 2000
Posts: 13,803 |
My memory is computer related. A little background. Honeywell Information Systems had taken over what had been the Xerox CP series mainframes and set up things so that individual accounts had to be individually configured for various processes. PCL (pronounced pickle) and EDIT were two of the optional processes that could be implemented. Thus:
Hold the PCL, Hold the EDIT,
Special orders don't upset it,
Just as long as you let it
Do it HIS way.
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Joined: Mar 2000
Posts: 11,613
Carpal Tunnel
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Carpal Tunnel
Joined: Mar 2000
Posts: 11,613 |
Hold the PCL, Hold the EDIT,
Special orders don't upset it,
Just as long as you let it
Do it HIS way. Ohmigawd, how funny! That was perfect!
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Joined: Jun 2002
Posts: 7,210
Carpal Tunnel
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Carpal Tunnel
Joined: Jun 2002
Posts: 7,210 |
hey, Anna, maybe beanie's BK tune was what you were trying to remember back when I made a Big Mac?
formerly known as etaoin...
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Joined: Mar 2000
Posts: 6,511
Carpal Tunnel
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Carpal Tunnel
Joined: Mar 2000
Posts: 6,511 |
As I think about it, eta, yes. So it's all your fault. A worm upon your ear!!
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Joined: Mar 2001
Posts: 4,189
Carpal Tunnel
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Carpal Tunnel
Joined: Mar 2001
Posts: 4,189 |
A worm upon your ear!!
May the worms of a thousand nasty melodies infest your eardrums! [taking Johnny Carson to the max-e]
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Joined: Mar 2001
Posts: 4,189
Carpal Tunnel
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Carpal Tunnel
Joined: Mar 2001
Posts: 4,189 |
Somebody brought this up at work tonight, and it has to be here:
"It's not nice to fool Mother Nature!"
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