>> was just wondering the other day about how Times Square got to be called that; can't wait to see if Anu has it this week. My guess is that maybe the New York Times bldg. was there; dunno.<<

Actually, it took a bit of creative cajoling on the part of the then publisher (What's his name, Sulzberg?) to have the square renamed for the paper. The times was *generally* considered a rag, at that time. The whats-his-name family had just purchased it, and the tower, which was always a pretty poor piece of architecture, from a practical standpoint, was part of an effort to rebuild the paper's image. This stunt essentially marks the beginning of the area's transformation into what we have come to know as "Broadway," or the Theater District. You can read an interesting account of the business in "Ghosts of Broadway."

Or was it Ochs? Jeeps if I remember.